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Welcome to Hey, Bullseye™ by Target
You're invited to be a hey, bullseye member.
Welcome to hey, bullseye. We're looking forward to sending you stuff for you to review. We're glad to have you on our team
Go forth and review away.
Why does this program exist?
We value guest feedback about our products, and so do our other guests. The Hey, Bullseye™ program allows our most trusted reviewers to provide honest and unbiased feedback on Target.com to help our guests make informed purchase decisions.
How do I become a member?
Membership is granted to Hey, Bullseye™ on an invitation-only basis. We seek guests who enjoy sharing their opinions and sentiments about the products they use. Thus, Hey, Bullseye™ Members are selected based on criteria such as how many reviews they've written on Target.com in the past, involvement in one of Target's trusted communities, and our current membership capacity.
Do members have to write reviews to stay in the Hey, Bullseye™ Program?
Yes. Authentic reviews are very important in helping shoppers make a buying decision and one of the goals of this program is to generate more reviews. Therefore, members are expected to review at least 75% (3 out of 4) of the free products they receive to retain their Hey, Bullseye™ Member status.
Do members have to write positive reviews to participate?
No. We expect our members to write unbiased, honest and authentic reviews. All Hey, Bullseye™ reviews will be posted on the product's Target.com detail page, regardless of whether they are favorable or not, provided they follow Target's Review Writing Guidelines.
Do Hey, Bullseye™ Members get paid for writing reviews?
Members will receive free product in exchange for writing reviews. We are looking for honest reviews, whether they are positive or negative.
Are reviews collected through the Hey, Bullseye™ Program labeled differently online?
Yes. To ensure authenticity, any review gathered through this program is labeled when it is displayed on Target.com.
Can the participating vendors contact or otherwise influence Hey, Bullseye™ members?
Vendors have no contact with Hey, Bullseye™ members outside of fulfilling product. Any additional contact would require Target's written approval.